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Announcement: CU Denver is Celebrating 50 Years

Whether you’re an alumnus, current student, member of the faculty and staff, donor, or neighbor, you’re a valuable part of the CU Denver community. Help us celebrate the last 50 years and a future that works for all.

Learn More

Enrollment Communications & Strategies

Strategic Enrollment and Student Success


Sharing Our Story


Digital Marketing, Communications,
and Design

 

 

The Office of Enrollment Communications and Strategies serves students and administrators across CU Denver | Anschutz. We manage change for the university-wide student portal, e-comms for the division, build and manage websites for Enrollment Management, run social media for Lynx Central, and publish original student stories under the Lynx Life brand.

We're storytellers at heart, and digital marketers, communicators, and designers by trade. If you would like to increase your visibility online or have ideas to improve any of our digital platforms, we’re ready to hear your story. Let us help turn your ideas into successful enrollment communications and strategies.

Consultations Available

Request a virtual consultation!

Responsive Design
We use responsive design to ensure users have access to the information they need whether on a smartphone, tablet, or computer. In addition to our staff of professional and student writers, artists, and designers, all our artwork is created in-house by current students. We're a dedicated team of creative storytellers, producing high quality multimedia to blast across digital channels.
Responsive Design

Digital Marketing

Build your marketing plan around key performance indicators and goal conversions. We can help you properly target audiences and create the right funnels to maximize engagement.

Case Study
Through intentional user testing with current students, we’re able to gain critical insight and build a digital infrastructure that makes sense to them. With common language, single-source navigation, and responsive design driving our work, we make finding information across platforms easy and enjoyable for all.

3330,000 plus pageviews

pageviews

fifteen percent bounce rate

bounce rate

screenshot of Lynx Central on a device

Explore Lynx Central

Digital Marketing

Build your marketing plan around key performance indicators and goal conversions. We can help you properly target audiences and create the right funnels to maximize engagement.

Lynx Central screenshot

Explore Lynx Central

Communications

Not a professional communicator? Not a problem! Our team is comprised of professional staff and student writers, helping real students communicate with real students in an impactful way.

Case Study
Lynx Central Student News is a lightweight, colorful e-comm that’s inviting and easy to read. Rather than overload students with a digital version of the Sunday paper, we highlight original student stories from our division, important business tasks, and the biggest events on campus. With our web-first strategy, we drive traffic back to the web, so students always have real time information.

portal_icon-01[8575]

current students

twelve plus schools and colleges

schools & colleges

Carnival de Lynx

Increase access in just one click

Communications

Not a professional communicator? Not a problem! Our team is comprised of professional and student writers, letting real students communicate with real students in an impactful way.

 

 

Carnival de Lynx

Increase access in just one click

UX Web Design

Our commitment to responsive design and adaptive technology inspires webpages that students want to visit. Human-centered designs enhance the user experience and that’s our entire focus.

Case Study
With 2020 came new challenges, pushing us to respond with new solutions. Working with high-impact offices to implement an innovative way to provide that personal touch in a virtual world, Virtual Front Desk has made our staff more
accessible than ever, proving to be a powerful campus-wide solution that’s here to stay.

two thousand plus virtual interactions

virtual interactions

twelve plus offices onboard

offices onboard

Virtual Front Desk screenshot

Break down barriers to complex problems

UX Web Design

Our commitment to responsive design and adaptive technology inspires webpages that students want to visit. Human-centered designs enhance the user experience and that’s our entire focus.

 

 

Virtual Front Desk screenshot

Break down barriers to complex problems

Real Students
We test all our products with current students and continuously refine our designs based on their feedback. We are a data-driven team and use an agile workflow process to take functional prototypes to market to test in real-time, with real students. This allows us to compare industry data against original research to create custom solutions that meet your needs.
Real Solutions
Real Students, Real Solutions

Content Strategy

A good content strategy is centered around common language and proper audience segmentation. Let us help you analyze and leverage analytics to maximize search engine optimization.

Case Study
With the use of analytics, we identified the Registrar’s most frequently used services and the specific content students were searching for most often. By front-loading the most popular information, we immediately show users what they want to see. And with high traffic and an extremely low bounce rate, we know it's working for them.

32,000 plus pageviews

pageviews

six percent bounce rate

bounce rate

4Screenshot_2021-04-20 https www1 ucdenver edu

Keep it simple with a streamlined delivery

Content Strategy

A good content strategy is centered around common language and proper audience segmentation. Let us help you analyze and leverage analytics to maximize search engine optimization.

4Screenshot_2021-04-20 https www1 ucdenver edu

Keep it simple with a streamlined delivery

Graphic Design

If you can imagine it, we can bring it to life. We employ the university's best student illustrators and designers to create custom artwork that gets students engaged.

Case Study
In true Colorado fashion, our artists took exploration to a new level with the Undergraduate Admissions site. As one of the first touchpoints with prospective students, we know how important it is to impress and inspire. We were able to pack this site with beautiful, custom artwork that perfectly embodies the student journey.

sixteen thousand plus application clicks

application clicks

32,000 pageviews

conversion rate

Lynx Central screenshot

Gain new perspective with student art

Graphic Design

If you can imagine it, we can bring it to life. We employ the university's best student illustrators and designers to create custom artwork that gets students engaged.

 

Undergraduate Admissions screenshot

Gain new perspective with student art

Photography

Don't just tell your story, bring it to life! We'll help you share your stories in more powerful ways, as our team of professional and student producers help you master the art of visual storytelling.

 

Undergraduate Admissions screenshot

Book your professional headshot

Our goals are absolute inclusion and total accessibility, and we know that difference and diversity power creative solutions. We believe that if diversity is the finish line, then inclusion must be the starting point, and we're committed to building digital products and experiences that are engaging and accessible for all.
Unapologetically Inclusive
Unapologetically Inclusive

Consultations Available

Request a virtual consultation!

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