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Faculty & Staff Directory

Meng Li, Ph.D.


​Assistant Professor 

Email:Meng Li​
Office Location: North Classroom 3023E
Phone: (303) 556-6971
Fax: (303) 556-8501
Office hours: By appointment
Areas of Expertise:​ Decision making, social psychology, framing, health policy ​

​Ph.D., Social Psychology, Rutgers University, 2012

M.S., Social Psychology, Rutgers University, 2008 

M.S., Basic Medical Research, University of Alabama at Birmingham, 2005

B.S. Clinical Medicine (MD equivalent), Beijing University Health Science Center, 2002​

Dr. Li’s research utilizes theories and findings from psychology and behavioral economics to improve health, wellbeing, and policy.  One theme of her research examines people's preference about how to allocate scarce resources, including health recourses (scarce vaccines and transplant organs), money (public and private money), and time (in work life balance). Her work has demonstrated such preferences to be malleable, and subject to the influence of valence framing, abstraction level of the description, and time horizon. Another theme of her research explores nudges to optimal behavior, including preventive health behavior, compliance to safety guidelines at work, and environmental conservation. She has successfully used default to promote vaccination and healthy eating, harnessed the decoy effect to promote hand sanitation among food workers, and used price transparency and savings framing to increase the appeal of flu vaccines.

Ibuka, Y., Li, M., Vietri, J., Chapman, G.B. & Galvani, A.P. (in press) Free-riding behavior in vaccination decisions: an experimental study. PLOS one.​

Li, M. & Chapman, G.B. (2013) A big fish or a small pond? Framing effects in percentages. Organizational behavior and human decision processes, 122(2), 190-199. doi: 10.1016/j.obhdp.2013.07.003

Li, M. & Chapman, G.B. (2013) Nudge to Health: Harnessing decision research to promote health behavior. Social and Personality Psychology Compass, 7 (3), 187-198. doi: 10.1111/spc3.12019

Li, M. & Chapman, G.B. (2012) Why do people like natural? Instrumental and Ideational Bases for the Naturalness Bias. Journal of Applied Social Psychology, 42(12),2859-2878. doi: 10.1111/j.1559-1816.2012.00964.x

Chapman, G.B., Li, M., Vietri, J.T., Ibuka, Y., Thomas, D., Yoon, H. & Galvani, A. (2012). Using game theory to examine incentives in influenza vaccination behavior. Psychological Science. 23(9), 1008-1015. doi: 10.1177/0956797612437606

Vietri, J., Li, M., Galvani, A.P. & Chapman, G.B. (2012) Vaccinating to help ourselves and others. Medical Decision Making 32, 447-458. doi: 10.1177/0272989X11427762

Li, M., Chapman, G.B., Ibuka, Y., Myers, L. A. & Galvani, A.P. (2012) Who got vaccinated against H1N1 pandemic flu?—A longitudinal study in four U.S. cities. Psychology and Health, 27 (1),101-115. doi: 10.1080/08870446.2011.554833

Vietri, J., Chapman, G.B., Li, M. & Galvani, A.P. (2011) Preferences for HPV vaccination in parent-child dyads: Similarity and acknowledged difference. Preventive Medicine, 52, 405-406. doi:10.1016/j.ypmed.2011.03.002

Li, M., Vietri, J., Galvani, A. P. & Chapman, G. B. (2010). How do people value life? Psychological Science, 21 (2), 163-167. doi:10.3758/PBR.16.1.156

Chapman, G. B, Li, M., Colby, H., Yoon, H. (2010). Opting in versus opting out of Influenza vaccination. Journal of the American Medical Association, 304(1), 43-44. doi:10.1001/jama.2010.892

Ibuka, Y., Chapman, G.B., Meyers, L. A., Li, M., & Galvani, A.P. (2010). The Dynamics of Risk Perceptions and Precautionary Behavior in Response to 2009 (H1N1) Pandemic Influenza. BMC Infectious Diseases,10:296. doi:10.1186/1471-2334-10-296

Bauch, C. T., Li, M., Chapman, G. B. & Galvani, A. P. (2010). Adherence to cervical screening in the era of HPV vaccination: How low is too low?  Lancet Infectious Diseases, 10, 133-137. doi:10.1016/S1473-3099(10)70004-9

Li, M., & Chapman, G.B. (2009). "100% of anything looks good": The appeal of one hundred percent. Psychonomic Bulletin & Review, 16, 156-162. doi: 10.3758/PBR.16.1.156

Li, M., Eipers, P.G., Ni, N. & Morrow, C.D. (2006). HIV-1 designed to use different tRNAGln isoacceptors prefers to select tRNAThr for replication. Virology Journal, 3:80. doi:10.1186/1743-422X-3-80           ​

HBSC 7061: Quantitative Methods in Health and Behavioral Sciences​

​PBHL 3030: Health Policy​

PBHL 4099: Capstone Experience in Public Health​