The University of Colorado Denver Business School recently received a grant from the Daniels Fund to participate in the Daniels Fund Ethics Initiative, which is aimed at teaching students principle-based ethics, emphasizing real-world application of ethical principles, and extending ethical behavior beyond campus and into the community.
Ethics education must convey that principles are constant foundations — not relative to a specific situation — and that doing what is right prevails over self-interest when the two may appear to be in conflict. The Ethics Initiative works to integrate ethics instruction throughout the curriculum, emphasizing practical applications, while maintaining relevance to the ever-changing business environment. Interaction with the business community is an important aspect of the Ethics Initiative.
In each of the next five years, we will focus on ethics in a different academic specialization in the Business School. This academic year, we are focusing on Sports and Entertainment Management; in future years, we will focus on: information systems, energy, health care and entrepreneurship.