This section provides a comprehensive set of examples and tools to communicate on behalf of CU Anschutz Medical Campus in an intentional and meaningful way.
The strategy behind our branded communications system is simple: let the content speak, regardless of medium, audience or author. Clarify the complicated, put function over flair, and deliver solutions, not ornaments.
By consistently and thoughtfully integrating these tools into your workflow, you ensure that every communication is:
Please contact the professionals in University Communications for further direction and any questions related to these tools.
CU Anschutz is an exciting, prestigious, diverse institution with many audiences, strategies and voices. To ensure that each unit's voice is able to be heard—and benefits from the equity and strength of the CU Anschutz brand—we must be strategic, cohesive and systematic in how we apply and leverage our collective communications efforts.
Guidelines for CU business cards, letterhead and envelopes.
Direction for graphics & icons in branded communications.