Real World Experience & Orientation
I am fortunate to have had extensive real world experience in all of the areas in which I teach, and so as much as possible I try to connect the business knowledge I am imparting to real world events, rather than just rely on text book examples. I have been overseas almost every year with the CU Executive MBA Program or a faculty member on Semester at Sea, visiting the operations of U.S. and foreign companies in the European Union, Asia, S. America & Africa, which has given me an opportunity to talk with people actively involved in international business in the current economic circumstances. For example I visited with the management of Hong Kong Disneyland in May, to discuss problems they were having in adapting U.S. Disney characters and popular themes to a very different Chinese marketplace which is unfamiliar with Disney characters and many U.S. holidays.
I used this information to prepare a PowerPoint case on “Hong Kong Disneyland” which I used in my Introduction to International Business class three months later to discuss the importance of adapting to cultural differences in global markets. I have also done ethics consulting for Janus Capital Group, Celestial Seasonings, and the U.S. Olympic Committee, among other organizations, and I am able to use some of the insights gained in helping real organizations deal with ethics issues in discussing strategies of dealing with ethical issues in business.,/
Use of Outside Speakers & Practitioners
In all of my graduate courses (ENTP 6020 The Business Plan, INTB 6000 Introduction to International Business, INTB 6060 Legal Aspects of International Business, XBUS 6670 Executive MBA, and BUSN 6540 - 11 Month MBA) I invite outside entrepreneurs/ business founders, international trade and intellectual property experts to my classes for presentations to students about what they do, and their specific experiences in activities (business start-ups or international business) relevant to the objectives of the course. Many of these outside experts volunteer to answer questions or invite further contact from students who are interested in their particular areas of expertise. These interactions also provide the Denver business & professional community with an opportunity to meet current UCD Business students and see what the Business School is doing.