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Brand Identity Standards

Brand Identity Standards


Athletics Logos

Athletics marks (“Ralphie” and the athletics interlocking CU at CU-Boulder; Mountain Lion at UCCS) are exclusive to the Departments of Intercollegiate Athletics at their respective institutions. These marks may not be used by other university groups or affiliates without prior written consent from the Campus Brand Identity Standards Board for the athletics mark(s) being requested.

CU and UCCS athletics logosDetailed guidelines for the use of CU-Boulder athletics marks can be found at

All athletics marks are trademarked and governed by the University Licensing Office.

For any questions or elements not covered here, please review the Brand FAQ or contact us at

University of Colorado Denver

© The Regents of the University of Colorado, a body corporate. All rights reserved.

All trademarks are registered property of the University. Used by permission only.