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Brand Identity Standards

Brand Identity Standards


 

What Sets Us Apart


​Unique location

  • Spanning two equally distinct and vibrant urban campuses, we offer over 110 degree programs in 13 schools and colleges, cutting-edge research facilities, more than 90 centers and institutes – and contribute to the health and wellness of over one million patients annually.
  • We are located in one of the nation’s most vibrant and healthiest communities, and just an hour away from the state’s over $3 billion ski and outdoors industry

Culture of innovation r​​esponsiveness and relevance

  • We attract motivated, creative minds to discover, share and grow in an environment that promotes accelerated thinking, philosophies and practices.
  • We are pioneering the concepts of inter-professional education (IPE), online/hybrid learning and possess a track record of rapid development for unique degree programs and specialties focused on solving tomorrow’s challenges today

Commitment to focus, collaboration and engagement

  • We prepare today’s graduates for tomorrow’s challenges through world-class research and discovery, real-world faculty, experiential partnerships, ground-breaking inter-professional health care training and collaborative degree programs.
  • We encourage and promote engagement through our low student-to-teacher ratio (15:1) and average class size (27).

A deep sense of heritage and pride

  • We are part of the state’s largest public university system, and one of the largest contributors to the Colorado economy.
  • We provide a quality and prestigious education via multiple top-ranked schools, degree programs and specialties.
  • We have received over $419 million in sponsored research awards (FY 2010-11) – the largest in the state.​

For more information about our brand position, attributes and personality, contact us at brand@ucdenver.edu. For assistance in implementing the university brand into your messaging, initiative or operations, contact Marketing and Community Engagement.

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University of Colorado Denver

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